The holiday season is approaching, and if you're looking to make a lasting impression on your target audience, audio and podcast advertising is the perfect gift for your marketing strategy....

In the world of advertising, staying ahead of the curve is key to success. With the rise of audio and podcast advertising, brands are increasingly turning to audio campaigns to...

An analysis of recent feedback from more than 1,000 individuals employed at brands across the U.S. revealed that 66% of their Senior Management teams have challenged the efficacy of their...

An analysis of recent feedback from more than 1,000 individuals employed at brands across the U.S. revealed that 14% are uncertain about whether their current media spend mix effectively engages...

Programmatic ad buying is continuing to grow year over year, with a whopping 8% of total podcast ad spend last year being attributed to programmatic, according to the IAB. Alongside...

As you are probably aware if you are reading this - branded podcasts are an incredibly effective vehicle for telling a brand’s story and increasing its reach.  Similar to the...