From the podcast, streaming, or radio ads that drive sales, to where you stand relative to competitors, Veritonic is the one platform marketers need to understand the best way to use sound.
Veritonic is the audio intelligence platform.
See who's doing what — and where you stand — in audio, from the highest-scoring brands, to individual audio ads, to trends by key metrics.
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Know which audio works the best across all marketing touchpoints, from the right voice for a streaming ad to the most effective sonic brand.
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Understand how audio creative is achieving your goals, from increased brand favorability to better campaign results. Connect those findings back to creative and optimize going forward.
Learn MoreBeing able to assess the universe of audio ads, brands and other assets is critical, but only a common metric gives it meaning. Veritonic Audio Score is the linchpin of audio measurement.
It’s powered by Machine Listening and Learning (M-LAL™), trained through years of analyzing thousands of audio files, correlating them with second-by- second human response data, and predicting response.
How It Works
Claire Fanning, VP of Ad Product Strategy, Pandora
FEATURED • July 07, 2020
In this moment when audio is seemingly exploding everywhere, how a brand sounds is on the radar in a way it never has been. In fact “sonic identity” - how a brand translates its essence into audio - is a relatively new question for many...
