An increasing number of brands around the world are hiring Creative Agencies to help them translate their visual brand into a sonic identity in order to increase their reach.An invaluable...

Audio is one of the most immersive, affective, and effective media channels available to brands and advertisers today, yet it’s still not getting the focus and investment it deserves. As...

Brand Lift Pulse goes beyond the conventional focus on bottom-of-the-funnel metrics, providing comprehensive support for brands seeking a holistic understanding of their impact. Similar to how the advent of attribution...

Veritonic announced today that Audacy has renewed its partnership with the company. The continued partnership will allow Audacy to provide their clients and advertising partners with insightful and comprehensive data...

As brands and marketers approach another year of multi-channel marketing strategies, the key to success lies in the precision of data-backed decisions. At Veritonic, we believe in the transformative power...

As brands and marketers approach another year of multi-channel marketing strategies, the key to success lies in the precision of data-backed decisions. At Veritonic, we believe in the transformative power...

In the ever-evolving landscape of marketing, where channels and strategies come and go, one element stands out as a timeless gift that keeps on giving: audio. From podcasts and music...

In the dynamic landscape of advertising, staying ahead of the curve is essential for brand success. As we usher in 2024, a compelling case can be made for the integration...

With Thanksgiving just around the corner, it’s officially the season where everyone begins to turn their attention to things that they are thankful for. For those at leading brands and agencies...

If you are creating long-form video content including news, live TV, video games, films, YouTube programming, and more, you can now tap into the full potential of this content, continuously...

Our promise to you - unprecedented flexibility & granularity for measuring your audio campaigns.

In the spirit of all things Halloween, we've shifted our focus to one of the scariest things we can think of...wasted advertising dollars.

At Veritonic, we understand the importance of being able to measure audio - all kinds of audio - in a way that is as seamless and digestible as other channels....

The holiday season is approaching, and if you're looking to make a lasting impression on your target audience, audio and podcast advertising is the perfect gift for your marketing strategy....

In the world of advertising, staying ahead of the curve is key to success. With the rise of audio and podcast advertising, brands are increasingly turning to audio campaigns to...

An analysis of recent feedback from more than 1,000 individuals employed at brands across the U.S. revealed that 66% of their Senior Management teams have challenged the efficacy of their...

An analysis of recent feedback from more than 1,000 individuals employed at brands across the U.S. revealed that 14% are uncertain about whether their current media spend mix effectively engages...

Programmatic ad buying is continuing to grow year over year, with a whopping 8% of total podcast ad spend last year being attributed to programmatic, according to the IAB. Alongside...

As you are probably aware if you are reading this - branded podcasts are an incredibly effective vehicle for telling a brand’s story and increasing its reach.  Similar to the...