Case Studies | September 8, 2023
The Power of Audio in Connecting Brands & their Audiences
Operating in a highly competitive and saturated landscape, a leading CRM and marketing technology platform was seeking data and insights
around the efficacy of their audio advertising to increase their brand awareness, favorability, and intent among adults 18+ in the U.S. that listen
to a curated set of podcasts. Additionally, they were seeking data and actionable insights
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