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Featured Content | Infographics

Podcast Consumption on YouTube

An impressive 78% of podcast listeners who are aware of YouTube have actively utilized its free version to consume podcasts.

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Featured Content | Whitepapers

Whitepaper: Why In-Game Audio Ads Are a Brand’s Secret Weapon

As mobile gaming cements its place in mainstream entertainment, advertisers are waking up to a massive opportunity hiding in plain

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Featured Content | Case Studies

Case Study: Perdue Farms Launches a Distinctive Sonic Identity with Veritonic & Made Music Studio

Perdue Farms, one of America’s most trusted names in poultry, aimed to deepen emotional connection and increase brand recall through

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Featured Content | Case Studies

Ai-Generated Audio Ads Drive 10%+ Higher Performance

A case study by Instreamatic and dentsu demonstrated that AI-generated audio ads improved key brand metrics in a campaign promoting

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Featured Content | Case Studies

Sonic Branding Success Story: Doritos

As consumers turned an increasing amount of attention to the audio channel, Frito-Lay focused less on the look of the

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Featured Content | Reports

The Veritonic Audio Attention Report

Audio is one of the most immersive, affective, and effective media channels available to brands and advertisers today, yet it’s

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Featured Content | Reports

The Podcast Advertising Efficacy Guide by Veritonic

At Veritonic, our unwavering dedication is to empower brands, agencies, and platforms in connecting with their target audiences through exceptionally

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Featured Content | Datasheets

5 Things to Consider When Running a Brand Lift Study for Audio

So you're running an audio campaign and you're interested in understanding the impact of your asset on brand perception...where do

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Videos | November 11, 2018

Claire Fanning, VP Ad Innovation Strategy at Pandora

"We have a responsibility to deeply investigate the opportunities to understand a brand's investment better."

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Podcasts | November 5, 2018

How Sound Moves The Electorate, Welcome to The Sonic Truth Podcast with AW360

In partnership with our friends at AW360 / Advertising Week, we're thrilled to announce the launch of The Sonic Truth Podcast Series.

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Podcasts | November 2, 2018

Voices Carry, The Sonic Truth Podcast, Episode 2 with Pandora

With a new episode every couple of weeks, The Sonic Truth Podcast Series, co-produced with Advertising Week, explores the monumental shift to audio...

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Case Studies | October 13, 2018

Advertising Success Story: Westwood One

Initially skeptical about entering the radio advertising space, this insurance brand worked alongside Westwood One to run tests in efforts to discover which practices are best when it comes to audio advertising, and how data can prove that.

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Podcasts | August 29, 2018

Twenty Thousand Hertz #48� Sonic Branding

Another great episode featuring our own Scott Simonelli and sonic branding guru Walter Werzowa on the power of the audio logo.

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Videos | July 13, 2018

Pierre Bouvard, Chief Insights Officer at Westwood One

On getting smarter about audio creative.

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Podcasts | June 28, 2018

THX Deep Note, Part 2

Our CEO Scott Simonelli weighs in on the legendary THX audio brand alongside creator Andy Moorer and legends like Thomas Dolby.

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Case Studies | June 1, 2018

Advertising Success Story: Burlington

As a major leader retail, Burlington values the quality of their content on all channels - including audio. Leveraging the Veritonic platform, this industry giant was able to pinpoint what audio would resonate best with their audience.

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Research, Test, and Measure

the ROI of your audio assets.

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