New Study: The Power of Audio and Podcast Ads
New and exclusive insights on memorability, purchase intent, awareness, and frequency. If your brand is prioritizing investments in outdoor, display,
Audio is one of the most immersive, affective, and effective media channels available to brands and advertisers today, yet it’s
At Veritonic, our unwavering dedication is to empower brands, agencies, and platforms in connecting with their target audiences through exceptionally
So you're running an audio campaign and you're interested in understanding the impact of your asset on brand perception...where do
An impressive 78% of podcast listeners who are aware of YouTube have actively utilized its free version to consume podcasts.
You can't optimize without a baseline. In this educational and thought-provoking panel, Gretchen Smith of Ad Results and Sky Opila
As consumers turned an increasing amount of attention to the audio channel, Frito-Lay focused less on the look of the
The temperature is rising and so is audio consumption! With the weather heating up and audiences now steadily on the
When it comes to the power of audio, Smirnoff goes deep. Hear Neil Shah and Luke Atkinson of Diageo discuss their Smirnoff Equalizer campaign with Spotify and more...
"We have a responsibility to deeply investigate the opportunities to understand a brand's investment better."
In partnership with our friends at AW360 / Advertising Week, we're thrilled to announce the launch of The Sonic Truth Podcast Series.
With a new episode every couple of weeks, The Sonic Truth Podcast Series, co-produced with Advertising Week, explores the monumental shift to audio...
Initially skeptical about entering the radio advertising space, this insurance brand worked alongside Westwood One to run tests in efforts to discover which practices are best when it comes to audio advertising, and how data can prove that.
Another great episode featuring our own Scott Simonelli and sonic branding guru Walter Werzowa on the power of the audio logo.
On getting smarter about audio creative.
Our CEO Scott Simonelli weighs in on the legendary THX audio brand alongside creator Andy Moorer and legends like Thomas Dolby.
the ROI of your audio assets.
Today is a great day to make more informed decisions around your audio strategy.