Veritonic and Authentic Intelligence empower brands to co-create culture—and measure the impact
NEW YORK, NY — May 20, 2026 — Veritonic, the independent standard for creative and performance analytics, today announced the official launch of Instant Insights, a new AI-powered creative intelligence solution designed to help brands, agencies, publishers, and creators instantly evaluate and optimize creative across any media type.
Built on more than 10 years of proprietary Veritonic performance analytics data, Instant Insights delivers immediate, actionable feedback on creative assets across audio, video, podcast, CTV, social, streaming, and digital campaigns. The platform analyzes emotional resonance, engagement potential, messaging effectiveness, and brand impact to help marketers make smarter creative decisions faster.
More than just an AI insights engine, Instant Insights also serves as an entry point into Veritonic’s broader performance analytics ecosystem. Users can seamlessly launch additional research and measurement solutions directly from their Instant Insights experience, including:
- Attribution Measurement
- Brand Lift Studies
- Creative Testing & Measurement
- Campaign Performance Analytics
- Cross-Channel Effectiveness Analysis
This unified workflow enables marketers to move from instant AI-powered creative evaluation to full-scale campaign measurement and optimization within a single platform.
“Instant Insights represents the next evolution of creative intelligence,” said Scott Simonelli, CEO of Veritonic. “We’re combining the speed and accessibility of AI with more than a decade of proven performance analytics to help marketers understand what works, optimize faster, and connect creative insights directly to measurable business outcomes.”
- Key Capabilities Include:
- AI-powered creative analysis across audio, video, CTV, podcast, social, and digital media
- Instant feedback on creative effectiveness and optimization opportunities
- Predictive insights powered by Veritonic’s proprietary benchmark data
- Access to Brand Lift, attribution, and advanced measurement solutions directly within the platform
- Cross-media campaign intelligence and performance analytics
- Fast, self-service onboarding with a free 7-day trial
Instant Insights is designed for modern marketers seeking faster creative evaluation, smarter optimization, and measurable business outcomes across today’s fragmented media landscape.
