Take the fast track to the sonic truth, and to quantifiably better results.
With over three years of data accumulated and more being added daily with every analysis, weigh your audio creative against thousands of other tracks, voices and sounds, and understand their relative power instantly.
How does the machine continue to learn? By surveying real people on how they feel about audio creative. Our patent pending survey technology captures the realtime emotional response, recall and purchase intent of the audiences you’re interested in — from general population to any custom segment you wish to create.
Get instant predictive baseline scores or launch a panelist test for your pre-market audio creative to learn which tracks resonate best with the general population or your specific target audience.
Use market and industry Norms and Context to identify strengths and opportunities for improvement.
Get second-by-second reporting on emotional response data and overall audio effectiveness. Track branding, promotions, and call-to-action impact. Learn which parts of a track resonate best with your customers.
Unique Echotime™ metrics help you understand recall, memorability, and breakthrough. Track impact, customer and prospect attitudes, and much more with Pre- and Post-Exposure Purchase Intent and configurable follow-up questions.
Test with a General Population audience, or use your target audience. Apply standard demographic filters, or apply your own custom segmentation model. Learn which audio works best for your target market and goals.